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The Media Value
Added value through coverage
For 2008 there is a marketing budget of more than four million Euros available for communicating the winning products and the Plus X Award Seals in large scale print campaigns, the Internet, TV, as well as at trade fairs.
The television station GIGA has already integrate the Plus X Award winners (according to affinity of broadcasts) into the editorial program. The Plus X Award and the Plus X Seals of the winning manufacturers are also communicated extensively in the publication forms of the print media partners.
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